February 2020 Newsletter

At Ross:

Creating Cultural Contagion: A Conversation with Marcus Collins

Wed, Mar. 11 @ 5 – 7 pm
Ross School of Business, R0210

Why do some things catch on and others don’t? How do ideas get adopted and become a part of culture? Join us for an interactive conversation with Marcus Collins, whose research focuses on how brands propagate and become ingrained within cultures. He will share insight on how we can use these same levers to influence people to do good and have a positive impact on society.

Join the +Impact Studio at Ross for a discussion on doing good by design, with this engaging U-M lecturer in Marketing and Chief Consumer Connections Officer at Doner. Previously, Mr. Collins led the Social Engagement practice across Steve Stoute’s New York advertising agency, Translation. There, Marcus leveraged the psychological motivators that drive what we do, say, and share to create contagious marketing programs that extend across both the online and offline world of ‘social.’


Faculty Research for Impact: Addressing UN SDG #8 Decent Work and Economic Growth

Wed, Mar. 18 @ 5-7 pm
+Impact Studio

How are Ross faculty members advancing the United Nations’ Sustainable Development Goals through business research? Each month, Business+Impact hosts an interactive design session themed around one of these goals. During the month of March, we will address Goal 8: Decent Work and Economic Growth. Several award-winning Ross faculty members will share their research in an informal setting, and students will have the opportunity to brainstorm possible next steps for how the research can be applied to real-world applications that make a positive impact.

This limited-size two-hour workshop will feature:

  • Faculty presentations on key research insights
  • Discussion
  • Activity using design tools for opportunity identification


Michigan Business Challenge – Seigle Impact Track

Fri, Feb. 21 @ 9 am – 5:30 pm
Ross School of Business

The MBC Seigle Impact Track entered Round Two on Fri, Jan. 27 with nine teams, and four impact teams advanced to the finals. (See photos of Round Two.) For Dearborn, HalalFin, Lillian Augusta, and Revolin Sports will compete in the Seigle Impact Finals, this Fri, Feb. 21 from 9 – 11:35am at the Ross School of Business. Four teams will also compete in an Innovation Track and four teams in an Invention Track. The public is welcome to attend any of the day’s activities.


Ross Event Highlights:

Ross: Impact Investing Symposium
Fri, Feb. 21 @ Noon – 5 pm
Ross School of Business

ZLI: Value Proposition of Learning Health Systems

Tues, Feb. 25 @ 5:30 – 7 pm
Palmer Commons

Is it Really Better to Give than Receive?
Wed, Mar. 11 @ 4 – 5 pm
Ross School of Business

Role of Business in Politicized Societal Discussions
Thur, Mar. 12 @ 4:30-5:30
Ross School of Business


Free Accounting Fridays Seeks Paid Student Consultant

The Free Accounting Fridays program is seeking a U-M business student to act as a Student Coordinator in 2020. In this paid position, the student will work closely with entrepreneurs in order to provide help in areas such as:

  • Using Quickbooks and other accounting software
  • Creating and explaining common financial statements
  • Comparing different growth opportunities and strategies
  • Forecasting payback periods for loans
  • Analyzing cost structure for products
  • Reviewing financial data for accuracy



Board Fellows Forum Addressed Relationship Between Executive Directors and Board Presidents

What does it take to have a great relationship between a nonprofit Board Chair and an Executive Director? How much do the two work hand-in-hand to lead the organization, set goals and priorities, and drive outcomes? Representatives from the Michigan Theater and the Neutral Zone shared their insights in panel discussion.

Read article
Watch the presentation

Adrienne Harris Chat on Financial Inclusion in an Age of Fintech

Impact Studio faculty director Jeffrey Sanchez-Burks spoke with Adrienne Harris in a lively discussion about financial inclusion. During the presentation, she clarified the challenges of the financially underserved and considered ways to bring financial inclusion to them. 

Read article
See photos
Watch the presentation

One place for all things impact at Ross and across campus! 

The Business+Impact Gateway provides you with a single location for all things impact. Here you’ll find all of the activities, people and key partners working to use their learning to make a real impact in the world. 

At the University:


Getting to Net-zero: Climate Challenges and Solutions

Fri, Feb. 21 @ 11:30 am – 12:50 pm
Ford School, Weill Hall

Climate change is back on the national agenda with hearings, bills introduced, candidates’ plans, and discussion of a Green New Deal. Many policymakers are embracing the goal of net-zero emissions by 2050. Vigorous debates are occurring, and analysis and modeling of clean energy pathways can throw light on these questions. Dr. Karl Hausker will speak on implications for energy policy and R&D portfolios.

More Info


Learning Levers

Apply by
Fri, Feb. 28

In recognition of James A. Kelly’s remarkable career reforming school finance, reducing inequities in schools, establishing high standards for teaching, and improving learning for all students, the School of Education is honored to launch a competition to inspire a new generation of problem-solvers and leaders. The goal of the James A. Kelly Learning Levers Prize is to support scalable, research-based innovative Ideas promoting student learning in pre-K-12 education.

More Info


38th Annual WCTF Career Conference

Fri, Mar. 6 @ 8 am – 4:30 pm
University of Michigan

The Women of Color Task Force is excited to be hosting its 38th annual career conference on Friday, March 6, 2020. All U-M staff, faculty, students and the public, regardless of gender or ethnicity, are invited to register to attend this inclusive professional development event. Attendees may select from a variety of workshop sessions designed to support their professional and personal development.

More Info


Earth Day 2020 /  Wege Lecture: Philippe Cousteau 

Thurs, Mar. 12 @ 5:30 – 7 pm
Hill Auditorium

This double-event is part of the university & community-wide commemoration of Earth Day’s 50th anniversary—when U-M held the nation’s first “Environmental Teach-In” in 1970. The Wege event brings environmentalist Philippe Cousteau, to the stage. Inspired by his grandfather, Jacques Cousteau, he is a multi-Emmy-Nominated TV host, producer, author, and social entrepreneur. Earth Day 2020 features musical performances, and dynamic environmental justice leaders including Xiuhtezcatl Martinez, Heather McTeer Toney, Abdul El-Sayed, Bryan Newland, and others.

Register to Attend


Voter Registration

More Info
Primary Election: Mar. 10

Don’t forget to register to vote! Students who are U.S. citizens are allowed to register at either their local addresses or their permanent addresses. It’s your choice. Depending on the state where you want to vote, you can either register online or by paper. Be sure to check if you are registered. To download a federal voter registration form and for more information on how to register to vote.

More Info


A Discussion with Robin DiAngelo on “White Fragility”

Fri, Mar. 13 @ 3 – 4:30 pm
Michigan League Ballroom

White people in the U.S. live in a social environment that protects and insulates them from race-based stress. This insulated environment of racial protection builds white expectations for racial comfort while at the same time lowering the ability to tolerate racial stress. DiAngelo calls this lack of racial stamina “white fragility.” DiAngelo is joined by U-M School of Education Dean Elizabeth Moje for an armchair discussion.

More Info


Engaging and Exiting Communities Workshop

Wed, Mar. 18 @ 11:30 am – 1 pm
1210 Weill Hall

Interested in community engagement opportunities this year? Building on the Entering & Engaging Communities session in January, this interactive workshop facilitated by Ginsberg Center staff uses cases to offer principles and practices for thoughtfully engaging with, ending partnerships, and exiting communities in ways that can yield a positive, sustainable impact.


In the Impact Community:

Student PIRGs

Apply Now

Students — past, present and future — are often at the forefront of movements to build a better future for our country. The Student PIRGs work closely with The Public Interest Network, which operates and supports organizations committed to a shared vision of a better world and a strategic approach to getting things done. This election year is a good time to get started.

Info and Application

Rockefeller Foundation – Acumen Student Social Innovation Challenge

Application Due
Tues, Mar. 3

Develop an innovative solution to a problem associated with poverty and pitch for a chance to win up to $20,000 plus an invite to a community of entrepreneurs and investors who’ll help turn your idea into a successful venture.

Info and Application

Climate Leadership Conference

Mar. 4 – 6
Westin Book Cadillac, Detroit

The conference provides a unique platform for networking with and learning from climate, energy, and sustainability professionals across diverse sectors. Join the community of public and private sector leaders who are at the vanguard of climate action in the U.S. to:

  • Build strategic connections across diverse sectors
  • Gain key insights and best practices in an ever-evolving field
  • Celebrate the organizations and individuals who are making a difference
  • Collaborate with local and national decision-makers

Info and Registration

Urban Innovators Reception

Thurs, Mar. 5 @ 6 – 8 pm
SpaceLab Detroit

If you are thinking about, planning, or executing a business venture that is designed to improve the quality of life in the Detroit community, please attend a special reception sponsored by Urban Entrepreneurship Initiative to share your perspective and to meet and network with others who share your passion for the city.

Event Info and Registration

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