Michigan Ross seeks to build a better world through business. Business+Impact is the central hub for these efforts, providing ideas and solutions to address the global challenges of our generation. We aim to embed impact deeply into every core activity of Ross, including teaching, research, and outreach. As such, impact is not a silo, but an integral part of the DNA of our business school. 

Ross already has a strong reputation for impact, with centers and institutes focused on worldwide challenges, and one fifth of incoming students expressing an interest in impact careers. But as we go forward, in addition to our existing programs and Impact Gateway, we will pursue the creation of a new +Impact Studio for coworking, a social innovation series to disseminate impact research, and deeper engagement with Detroit.


Whitney Martin (MBA ’16)

Whitney Martin (MBA ’16) is Vice President of Sales and Service Delivery at Accion Opportunity Fund, a nonprofit that leads the nation in providing small businesses — especially those run by entrepreneurs of color, immigrants, and women—with access to capital, networks, and coaching. Ms. Martin was very involved in the social impact scene at Michigan Ross while she was a student.  She was president of the Center for Social Impact’s Advisory Board,  VP for the Women in Leadership Conference, part of Ross Net Impact, Detroit Revitalization and Business Initiative (Detroit R&B) and the Emerging Markets Club, and took part our Nonprofit Board Fellows program.

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Featured Events

  1. 5th Annual Business+Impact Showcase – 2022

    September 8 @ 12:00 pm2:00 pm

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A studio for impact creators and innovators that brings impactful ideas to life using business, design, and research expertise.

Find out more >

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social innovation series

Our Social Innovation Series prompts new ideas and knowledge about the future of work in educational, business, and societal impact.

Learn about the series >

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detroit engagement

Action-based programs in nearby Detroit offer students cross-sector experiences that deliver meaningful impact.

Detroit Accounting Days >
Detroit Engagement Initiative >